PLUSH : The Repeat Affair
Call them clients or businesses or brands. At the core of it, our patrons are people, just like the ones serving them at Marmeto. We believe in building a foundation with the people in our team and in building long lasting relationships with our patrons. Good or bad, at the end of every project, the people (clients) always connect with other people (Marmetians). And as long as they have a few kind words to say about us, we believe we’re on the right path and so shall we continue.
Boost your conversion rate with ecommerce sales funnel
The sales funnel is not a sure shot trick to conversion heaven, however, it encompasses all the major steps brands can take to ensure they are on the way to that sweet spot. Remember, the funnel is a strategy altogether, you cannot implement one step and hope it works. Different areas of your website are targeted throughout the funnel and one can only hope for success when each step is given the importance it deserves.
Fix It or Stick It : Headers in Website Development
Headers were previously seen as narrow strips in the top parts of the websites that contained a logo, a call to action, and contact information. However, today with modern design, the whole space above the fold of the homepage is considered a header. Being in a strategic place of importance, it acts as a kind of invitation for users to see what the website offers in the very first few seconds!
Horizontal Scrolling for Websites: Miracle or Disaster?
There was a time in the early 2005s when horizontal scroll was considered a complete taboo. This was because the whole UX of sideways scrolling was confusing to the user and it just didn't comply with conventional web design standards. Also, factor in that vertical websites are considered to be simpler to implement and more efficient. Therefore, it's only fitting that most websites prefer to go for it and not a horizontal one. However, as with most tech, many elements make a comeback, stay strong for a few years and then disappear into the abyss only to reappear after a few years.
Marmeto is Pink
Every year, in the month of October, institutions, and organizations jump into hyperdrive to spread awareness about this ever growing threat! While a handful of people can talk about it to a certain extent, it's important for corporates that have access to hundreds of people either through clientele or employees, to speak up and do their bit.
Long Scrolling: Mobile View
If you’re wondering about the addictive nature of a mobile site, let us give you a statistical perspective. In 2013, users spent an average of 144 minutes per day consuming data from their desktops in contrast to 88 minutes on mobiles. Jump to 2019, the story has reversed. Mobile users now spent an average of 203 minutes per day whereas desktops were down to 128 minutes per day!
Website Scroll for Desktops: Above the fold or below
Desktops and mobile screens are made keeping a particular dimension in mind. Everything a user sees on a webpage without having to scroll is known as “above the fold” The minute scrolling comes in, that bit of information is known as “below the fold”
Favicons: Everything You Need to Know About Them
An icon associated with a particular website, typically displayed in the address bar of a browser accessing the site or next to the site name in a user’s list of bookmarks. The word has quite a unique ring to it and this is because of its combination of two words. “Favourite” and “Icon.”
6 tips to try when the domain name is already taken / not available!
A brand’s name is an identity in itself! It’s what defines it! As wacky as the name is, the audience will envision the services provided with the name of itself! However, what happens when your chosen name is not available.
From Wordpress to a Shopify Plus Website, Superbottoms ready in 20 days!
Previously a WordPress website, Superbottoms was on the lookout for a Shopify Plus development agency because of some common problems like downtime, elongated site load time, unsatisfactory user experience, etc. For any ecommerce company, a website launch = months of planning and moolah. The Superbottoms team, hence, were on the hunt for an agency that would match their expectations.
Domain Extensions: How to choose the right domain extension for your website
Imagine you want to build a house. You have the design of the house ready but you need to find the perfect location for it. The design of the house here is your website but the perfect location is your domain name. Now imagine you’ve found the perfect location, and you’re figuring out what the pin code for that area would be. The pin code here is your domain extension. So a domain name and a domain extension go hand in hand and subdomains of the same entity! A domain name is a URL that is used to find the website. In our case, it’s marmeto.com. Marmeto is the name of the website and .com is the domain extension. Without having purchased this entire name, we wouldn't have been able to design and develop our website.
Shopify Tips: Reducing Cart Abandonment for Ecommerce Brands
If you own an ecommerce website or are thinking of launching your website, we hate to break it to you, but you could be losing money if your cart isn’t designed for conversions! A lot of money! Roughly $18 billion to be exact.